Your resume should list all skills that are appropriate for employment opportunities, but your cover letter should address skills that are specific to the role you are applying for.įor example, a role in marketing might require a candidate with social media and communication skills. A cover letter that pays attention to requirements shows that you can follow instructions - an important skill for most roles. Make sure that you follow any instructions about format and content so that you are not penalized early on in the hiring process. Some companies have a specific format for cover letters, and they will outline this in the job description. Address the hiring manager by name.Īddressing the hiring manager will make your cover letter stand out, as most candidates will use "To Whom It May Concern" or "Dear Sir/Madam." You can find the hiring manager's name by looking at the company website, searching LinkedIn, or calling the company and asking. Write a new cover letter for each application, with role-specific information like relevant skills and experience. Hiring managers will likely find this lazy and an indication of a lack of interest in the position. If a cover letter is too general, it will indicate that you have used it for several applications. Write a new cover letter for each application.
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